Make Videos for Fun and… Oh.

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Hello, boys and girls! I know I’ve been remiss in my posting duties, but there’s only so much time in the day and when you have to spend a good chunk of it running the known world, that only leaves a teeny bit left, and I’m sorry, but I’m going to choose tequila and porn stars over you guys every time. Well, almost every time. Okay, okay…. you know I’ll always come back to you.

So, what’s been going on? Oh! I know! Youtubers are in an uproar because *gasp* they may have to get real jobs! No! The horror! The horror! If you don’t know allllll about this, just click on through to the other side and I’ll be more than happy to share with you, my dear readers.

So, the other day, apparently a reporter for the Wall Street Journal either had a really slow day or realized as he was watching his favorite racist videos that they were running sponsor ads from companies like Coke and AT&T. Well, that’s what normal people would think. If you’re someone who makes Youtube videos for a living, then you are now convinced that the WSJ actively sought to take down “alternative media” as they’re calling themselves. Because, you see, when the intrepid WSJ reporter put it out there, the companies that were paying for those ads screeched like Hillary having a tub of warm water thrown at her. According to some Youtubers, Youtube almost instantly lost like 90% of it’s advertisers. And since those ads are what pay the “alternative media” dipsticks, that also meant their happy little “media” jobs went right down the ol’ shitter. Poof! No more big bucks for making the equivalent of home movies (not to be confused with Home Movies, the cartoon). Which is fine by me.

In the old days (ancient times…. like 20 years ago), you didn’t get paid for making a video of you playing a video game. You did it for fun. Or so you could show how lame your buddy was. It was never a money-making venture, because, to be quite honest, we all had this thing called “common sense” and didn’t feel like the fact that we could string a few words together or edit a video together from a half dozen still photos entitled us to a living. Today’s Entitlement Generation really does seem to feel like they deserve to be paid just for turning on a camera (or starting a screen recording app) and recording themselves kicking their buddy’s ass at whatever the fuck video game is currently hot. And now they’re finding out that, especially when they play in someone else’s yard, they just plain aren’t.

You see, kids, by using Youtube, you have to play by their rules. Yes, they have a huge user base and it makes things immediately accessible to many millions of people. But as you are all now finding out, it isn’t all honey and biscuits. Yes, they get the lion’s share of the money from advertising. And yes, they can decide who gets what ads. Because it’s their site. Listen carefully, because I know what I’m talking about. Once upon a time, way back in the dark ages of the Internet, I had another page where I wrote things similar to what you see here. I didn’t get paid for it. I did it because I enjoyed it. And I was pulling in around 20,000 views a day. Yes, over 7 million hits per year, back when that kind of number meant something. But then the site decided that certain pages (mine included) were drawing too much traffic (there really was such a thing) and changed the rules on us. Boom. After a couple of thousand views, you just got cut off. So, I rolled up my digital carpet and turned in the keys, never to be seen again. Well, not there, anyway. I had learned my lesson. If you don’t want to be restricted by other people’s rules, be yourself. Be independent. And you will note… this is NOT being published on someone else’s site.

Yup, my gentle readers, that’s the big secret. Pay your $32 and register a site all your own. Find a good website provider (Personally, I adore 1&1) and get to building. Or use a pre-made template. Hell, none of it is that difficult. And you just might learn something. If you already have a big subscription base somewhere (like Youtube, Instagram, Twootle, or whatever is popular these days), set it all up, then inform your users about the new site. Pull them to YOU. Oh, but you will have to get off your ass and put in time on things like SEO, hacker blocking, stopping spam, keeping the site software updated, etc. But you can play by your own rules. And if you want to make money from it, you can sell ads. But be prepared for an onslaught of people bitching about them, and God help you if any are pop-ups. You will note that the Frenzy here is still 100% ad-free, and likely to stay that way. You see, I have no desire to make this my livelihood. I have a real job for that. Doing adulting things and earning monies. But hey, it’s fun to come spend an hour or so writing these things out. Could I do it on a Tumblr or other journal site of some kind and get more viewers? Sure. But that’s not why I’m in it. And it shouldn’t be for you, either.

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